Here are Conquer Entertainment, we are working hard to build an infrastructure of communication using social tools and technologies, which help us with PR and Marketing as well as providing a place to post important announcements regarding the ongoing development and growth of the platform. In fact, we recently launched this blog to help us more effectively (and efficiently) communicate with Conquer Entertainment Artists, our CE Certified Artist Developers (C.A.D.s) in the field, and of course, music fans who visit the ConquerEntertainment.com website.
Yes, we’ve been working fast and furious to improve our communications and outreach that we need to take a moment to explain what each tool is for. Let’s start with the one that seems to confuse some of our C.A.D.s the most: GetSatisfaction.
Here are some of the questions we’ve geen getting:
What is GetSatisfaction?
GetSatisfaction is a social web application providing companies like Conquer Entertainment with the online tools to help with Customer Service and Technical Support. Microsoft, Spotify, FourSquare, and even Pampers, the diaper company, use GetSatisfaction to engage with their customers in an online and public forum.
In the past, companies relied on their support representatives to return a phone message or reply to an email. But, in today’s fast paced Twitter-verse, when someone has a complaint or a problem, the phone isn’t fast enough, emails seem to go into a black hole, and customer complaints can go from a single voice to many thousands of voices in seconds. Given the popularity of social media technologies, GetSatisfaction’s online tools help companies engage with their customers in a social way that customers are now used to.
GetSatisfaction also is also searchable by Google and other search engine technologies, so that customers may find information they are looking for about a company or product, without having to scour through the back pages of corporate websites looking for an answer they may not find. Because the conversation is two-way between the company and the customer, more information about user issues are now more readily available to be uncovered in search, which help minimize the time companies have to spend on answering common questions.
One of the most unique and useful features of GetSatisfaction, is the ability to add a “Feedback” tab to websites, blogs, and Facebook. On Conquer’s Facebook page, you can access GetSatisfaction by clicking on Conquer Support.

GetSatisfaction on Facebook
On this blog, you can access GetSatisfaction by clicking on the Feedback tab fixed to the left side of the page.

GetSatisfaction Feedback Tab
Clicking on the Feedback tab will pop open a window where you can leave a suggestion for an idea, ask a question, give praise, or report a problem. Conquer Entertainment monitors the posts and we do our best to respond within 24 to 48 hours of any user submitted messages that are posted.

You can also find GetSatisfaction by clicking on the Support tab on the navigation menu of this blog. Or, you are welcome to visit http://www.getsatisfaction.com/conquer anytime.
We are working on attaching a GetSatisfaction tab to the Conquer Entertainment website, and that should go live soon.
I want my messages to be private, but GetSatisfaction is public? Why can’t my messages be private?
GetSatisfaction is a publicly facing tool companies like Conquer Entertainment user to solve common customer service issue, for example, “I can’t upload my Artist photo,” or “I’m having problems with the audio player.”
GetSatisfaction is searchable by Google, Bing, and other popular search engines. It’s important for companies to have their Help desks searchable, so that you can find answers to common problems quickly, without having to contact us directly. While we love talking to our artists, fans, and partners, GetSatisfaction helps you quickly get the answers you need without having to contact us. Or, you can quickly assist others, making support social as well. Not only does GetSatisfaction allow us to help you, it allows you to help others.
Why can’t we just use the C.A.D. Group page on Facebook?
As far as we know, C.A.D.s are still happily using the Facebook Focus Group to communicate and discuss C.A.D. stuff. We love that and hope that continues. But, if you notice, the way Facebook streams posts, we’ve experienced times were we’ve posted something in the C.A.D. group, and because someone chose not to scroll, they didn’t see the resolution to the problem. Since the C.A.D. Focus Group on Facebook is not searchable, it’s difficult to provide solutions in that forum.
The C.A.D. Focus Group on Facebook is also a private group. We need to provide a public system for our artists and music fans to get support too!
We’re not saying that you must use GetSatisfaction, but it would certainly be helpful to us if you used it for support issues while keeping your C.A.D. focused conversations in Facebook.
Why did you launch a blog when you have Facebook and Twitter?
What we are working on is a lot to digest. The world of new media moves quickly. We now have Twitter, Facebook, 8tracks, GetSatisfaction, ConquerCads.com, YouTube and other tools on the way, as well as social profiles on other sites that I’m not even yet aware of! We’ll also be launching our Conquer 3.0 site soon. We know it’s hard to keep up with all the progress, which is why we have launched this blog.
All of the other tools mentioned above are great ways to communicate with our artists, fans, and partners, but they don’t go far enough. We needed a better way to publish our messages, where we could messages that were longer than 140 characters and that could contain screen shots or other media to make announcements that can also be found in a Google search. Trying to find announcements in Facebook private groups or Twitter feeds don’t make much sense. So, we’ve got this shiny new blog to help us communicate. You can certainly comment right here as well! We look forward to hearing from you in whichever forum we’ve provided that will help you communicate with us.
We know there is another lingering Blogspot-enabled Conquer blog out there, which we are trying to get taken down as soon as possible. Unfortunately, someone set it up for us and we don’t have the login credentials, so it will stay there until we can get access to it to take it down.